Diversity is a key asset for companies, but women still face many gaps as they build careers.

Women earn more than $20 trillion each year and control a third of the world’s household wealth, according to a Goldman Sachs study in March. But they only make up her 8% of Fortune 500 CEOs and attracts about 3% of all venture capital (VC) funding.

“These women succeed despite the odds,” Julia Boorstin, author of When Women Lead, told Yahoo Finance Live (video above). “I’ve always been very intrigued. Not only do these women grow and scale game-changing companies, they also have very little access to capital compared to their male colleagues.” And how did you manage it? It’s different from traditional typical male leadership.”

According to Boorsstin, who surveyed more than 60 female executives, women are “more likely to lead with empathy.” [and] It is a collaborative approach to management, incorporating perspectives from the entire organization rather than just top-down management. “

She also added that women’s leadership styles tend to rely on vulnerability and gratitude.

American actress, Goop founder and CEO Gwyneth Paltrow speaks at the Milken Institute Global Conference in Beverly Hills, CA on May 4, 2022.  (Photo by Patrick T. FALLON / AFP)Getty Images)

American actress, Goop founder and CEO Gwyneth Paltrow speaks at the Milken Institute Global Conference in Beverly Hills, CA on May 4, 2022. (Photo by PATRICK T. FALLON/AFP via Getty Images)

The author highlights Gwyneth Paltrow, founder and CEO of lifestyle brand Goop, as an example of a woman leading with vulnerability, saying that Paltrow “had to ask for the role of CEO in a company she started herself.” So we are in a vulnerable position to do that.”

Bumble CEO Whitney Wolfe Herd, who left Tinder to launch a female-centric dating site, is another example of a brave leader, said Boorsstin. Did you really push me?” [was] It’s about changing the way online dating works and trying to put women in control. “

Unlike other gender-focused leadership advice that encourages women to embrace confidence or lean toward typically male leadership styles, Boorstin says her book’s purpose is to , said it was to highlight stories that show the characteristics of female leadership in action.

However, these approaches to leadership are not held exclusively by women.

For example, “Servant leadership, an approach taken by Starbucks founder Howard Schultz, is more likely to be practiced by women,” Boustin explains. These examples, she added, help move the conversation about her style of female leadership by showing “why it’s effective when both men and women do it.”

Edwin is a producer at Yahoo Finance. You can follow him on Twitter @Edwin__Roman.

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