Online marketing platform puts digital tools in the hands of franchisees
Boulder, Colorado (RestaurantNews.com) Teriyaki Madness, Selected by Seattle Style Teriyaki Shop Franchise local herois a digital local marketing platform that helps its franchisees expand their digital marketing capabilities and gain affordable access to key digital media channels.
After successful testing, Teriyaki Madness plans to roll out Local Hero to 125 franchise locations currently open, with more than 80 locations scheduled to open by the end of 2023.
Liz Worley, Director of Digital Marketing at Teriyaki Madness, said: .
With Local Hero, Teriyaki Madness franchisees can quickly and easily run digital marketing campaigns to support recruitment efforts, menu promotions, and more. The platform leverages pre-approved branded creatives with unique targeting capabilities to put powerful local digital marketing tools directly into the hands of franchisees.
“There is a reason Teriyaki Madness is an award-winning and growing brand. is also included.
Local Hero’s simplicity makes it a powerful tool for both inexperienced and seasoned marketers. Through Local Hero, franchisees can create and implement advertising campaigns across various digital media channels, including Snapchat, Facebook, Instagram, YouTube, Waze, and digital radio.
Corporate marketing departments can also use Local Hero to create brand-approved templates and take advantage of Local Hero’s library of market-tested local ad units. Local Hero’s LocalCreator© ad localization software automatically transforms templates into high-quality local ads that are personalized for each location. The platform automatically customizes even hard-to-create formats like video and radio. All localized ads are guaranteed to meet brand guidelines, so brands don’t have to worry about “bad creative” in the marketplace.
Before and after each brand launch, Local Hero’s success team and local franchisee advisors provide personalized training and real-time support to the brand’s regional operations teams, franchisees and store managers.
For more information on Local Heroes, please visit: www.mylocalhero.co.
About Teriyaki Madness
Fast Casual Teriyaki Shop Franchise Teriyaki Madness offers made-to-order delicious, healthy (or not) bowls, apps and sides, prepared with fresh, all-natural ingredients. We promise to satisfy our customers unconditionally. Guests can enjoy their bowls in-store or order via their mobile app for delivery or curbside pickup. Ranked on Movers, and Shakers, Inc. 5000 lists for the sixth year in a row, named America’s fastest-growing major restaurant chain. Restaurant business in 2021. Founded in 2003, the brand currently has over 120 stores open with franchise opportunities nationwide for qualified single and multi-unit candidates. For more information, see: www.franchise.teriyakimadness.com.
About local heroes
Developed by Boulder Heavy Industries, a digital marketing and software solutions company, Local Hero is a powerful digital local marketing tool for franchise businesses that is easy to use, brand compliant, and adaptable to a variety of digital media channels.
boulder heavy industry A portfolio of companies including Respondology (Respondology.com), Branzuka (brandzooka.com), Principia Analytics (principiaanalytics.com), IMM (imm.com), fact & fiction (work of fact and fiction), and Visiqua (visiqua.com).
For more information, see: boulderheavyindustries.com.